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Señal Colombia

Señal Colombia is a national public channel, which is a member of RTVC Public Media System. Although it offers a wide and important educational and cultural content, it only obtains the 3% of the national audience.


The channel was founded in February 1970, under the name of Canal 11. Since its foundation, the purpose of the channel has been to offer an educational television for adults and children, aimed at filling cultural gaps among citizens.


In 2000, Señal Colombia underwent a process of modernization and diversification of its programming, always keeping the cultural and educational approach with which it was founded. 4 years later the government of Colombia creates the RTVC Public Media System, after the dissolution of the public entities Inravisión and Audiovisuales. This entity would enter to manage Señal Colombia, as well as Canal Institucional.



Key facts

Audience Share


Ownership Type


Geographic Coverage


Content Type

Free Content

Active Transparency

company/channel informs proactively and comprehensively about its ownership, data is constantly updated and easily verifiable

4 ♥

Media Companies / Groups

RTVC Sistema de Medios Públicos


Ownership Structure

It is a channel belonging to the Colombian state, by means of RTVC that belongs to the company Canal regional de Television TV Andina Ltda. and the free standing trust fund of remnants of Adpostal in liquidation. Both are controlled by government Ministries.

Voting Rights

No Data

Group / Individual Owner

Canal regional de televisión TV Andina Ltda.

The Canal Regional de Television TV Andina Ltda. belongs mostly to the state: The
Ministry of Information and Communication Technologies has 71.67% of shares, the
Cundinamarca Department has 26.49% and the Huila, Tolima, Boyacá
Meta, Caquetá, Putumayo, Casanare and Guaviare Departments have shares of less than 1%, as well as the Communications Company Tolima – Teletolima Ltda. and the Communications Company Telehuila Ltda.

Media Companies / Groups

General Information

Founding Year



No Data


Jhon Jairo Ocampo | He was the Press Secretary of the Presidency of the Republic (between August 2010 and January 2013; between October 2013 and May 2015). He was the Communications Director of the Colombian Coffee Growers Federation. He was


Jaime Andrés Tenorio Tascón

Other Important People

Juana Amalia González Hernández

She has a long career in journalism and public office in the communications sector.
She held different positions in the CNTV (Today ANTV).


Av. El Dorado – Cra. 45 No 26 – 33 / BogotáTeléfono: 2200700 Ext. 100Sitio web:

Financial Information

Revenue (in Mill. $)

USD $ 53.375.700 / COP $ 156.811 millions

Operating Profit (in Mill. $)

USD $ 53.375.700 / COP $ 156.811 millions

Advertising (in % of total funding)

No Data

Market Share

No Data

Further Information

Meta Data

Señal Colombia was one of the 5 mass media that answered the request of information made by the MOM Colombia Project, about ownership and management structure and economic incomes. A total of 40 mass media were consulted.

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